Mind Your Business

March 29, 2023

Mind Your Business
Registration is open now


Join me in February 2022 for a month long, online, private Facebook group-based workshop event all about the business of art. Whether you are curious about or interested in beginning your journey as a professional artist or eager to strengthen your current business and brand, this class just might be a perfect fit. Through a series of interactive live sessions, work assignments, one-on-one meetings, group discussion, and more, we will cover many of the topics that are integral to being a thriving artist and creative entrepreneur in today’s world.

This workshop is not for everybody but it is for you if you (1) have made the decision to move forward with turning your creative passions into a thriving business but do not know how to make that transition, (2) have struggled with developing the creative career that you would like to carve out for yourself despite making significant efforts, or (3) are already a working artist but feel stagnant and unable to grow your business further or adapt to changing times. It is not for the person who would like to develop a business based on the traditional, gallery-based model. If after reading this paragraph, your story resonates with my words, Mind Your Business might just be the experience that you need to take you and your career to the next level. 
What makes this workshop special is the fact that it is live and can therefore address your own personal needs. Time is built in – via open Office Hours and a single one-to-one session – so that you can ask the questions that you need answered and have direct access to my creative experience and knowledge. 
You will also have access to your very own creative community – all the other participants. Do not underestimate the support that can be found within this group, both during the workshop and long after should you choose to stay connected. Surrounding yourself with other individuals on a similar path can also offer you valuable knowledge, as you share stories and learn from each other. 
How will this work? Mind Your Business will run the entire month of February. It is meant to be a significant time commitment as that is what it will take to move you forward and reflects the level of commitment needed to make an actual business grow and run. 
There are 5 components to the class.

  1. Private FB Group. This is the hub of Mind Your Business. Think of it as your office space open 24/7 and the place to connect and interact with all the other participants for the entire month. Information and announcements will be posted there as well. The FB Group will remain open and active for 3 months following the workshop. After that, it will be archived so you will have access to view but not to post.
  2. Live Zoom Meetings. Once weekly, you will join me for 2-hour Zoom meetings where the actually workshop modules will take place. In total, there will be 10-hours of live, interactive sessions. Zoom sessions will be recorded with links sent directly to you.
  3. Office Hours. Once weekly, there will be open Office Hours, each lasting 1-hour, in the FB Group. This is your time to directly ask me the questions that you need answered and to hear my responses to questions from the others in the group.
  4. One-to-One Sessions. Throughout the month, all participants will have one 30-minute private Zoom session with me so that we can briefly focus on the topic most important to you. 
  5. Homework. Oh yes. There will be homework between class meetings. While optional, the work that I ask you to do will help you to move forward and get more out of the workshop experience.

The Zoom sessions will focus on the following topics (and more):

  1. Top 10 Guiding Principles 
  2. The Importance of Community
  3. The Why? Clarifying goals, setting expectations and defining success for you
  4. Emotions: Finding confidence, being patient, and developing that thick skin
  5. The Art of Selling Art: In person, online, and just how do you price your work
  6. Product Design: Developing a collection and approaching a company
  7. Learning to be a Teacher: Not every artist can or should teach
  8. But Wait There’s More: Becoming an author, podcaster, influencer, shopkeep, etc.
  9. Self-Promotion and Marketing: Websites, social media and mailing lists
  10. What It Takes and What to Do Next

Schedule is as follows (all times Eastern):
Live Zoom Meetings: Tuesdays 2/1, 8, 15; Mondays 2/21, 28 – all from 2:00-4:00pm
Live Office Hours: Saturdays 2/5, 12; Fridays 2/28, 25 – all from 2:00-3:00pm
One-to-One Sessions: Scheduled individually at a time convenient to both of us
FB Live Group Access: 24/7
Registration is now openCost of the workshop is $495. $100 deposit ($50 non-refundable) is due at registration, with balance due by January 15, 2022. There are no links to click. Simply send your deposit or full payment to shap97@gmail.com via PayPal. Contact me if you prefer to pay by any other method. Participants will be registered in the order that their deposits are received. If workshop fills, your payment will be returned. 

If you cancel before 1/15/22, you will receive a full refund less $50 non-refundable deposit. After 1/15/22 there are no refunds. 
Please note that a minimum of 12 students are needed in order for the workshop event to run. A maximum of 18 participants will be included. If the class is cancelled due to lack of sign up, I will be very sad and you will receive a full refund of all money paid (including $50 non-refundable deposit).
Questions? Please email me at shap97@gmail.com